We are delighted to announce that our client, Subway, was 'Highly Commended' as one of the best long-term loyalty programmes in UK and Europe!
Subway's SUBCARD®, one of Tranxactor’s many high-profile clients, was a serious contender at this year’s Loyalty Magazine Awards – entering four major categories.
Eight years since the launch of Subway's SUBCARD®, 2016 saw another year of continued growth across UK, Ireland, Germany, Austria and Finland.
Customers are spending over £14m a month and following a successful launch in Finland this year, the scheme is still recruiting a new member every 3.5 minutes!
The SUBCARD® programme received high praise in the ‘Best Long-Term Loyalty Programme or Initiative’ category and was an indisputable contestant for the award itself – which we are all extremely pleased about.
The Loyalty Awards night wasn’t just a big night for our major client Subway, it was also a big night for Tranxactor, as we unveiled our new and innovative brand.
Tranxactor went in hot by sponsoring the ‘Best Marketing Campaign’ category on the night, making The Pavilion, Tower of London gleam with a giant X that marks our spot in the loyalty industry.
Our CEO, Mr John Norrie, presented the winner of the Best Marketing Campaign, Pets at Home, with their prestigious award.
Overall, it was a great night of networking and entertainment for the Tranxactor Team, now it's time to get back to the drawing board and see how we can out-do the competition for The Loyalty Magazine Awards 2018!
If you would like to know more about the winners, click here.