Farro Fresh Supermarkets

Friends of Farro Loyalty Programme

Friends of Farro Loyalty Programme offers reward points every time a Member shops at any Farro Fresh location. Members receive a $10 reward voucher for every $400 spent in a calendar month. Members also receive special Friends of Farro offers, free coffee on birthdays, entries to exclusive competitions, invites to VIP events, recipe inspiration and more. Friends of Farro is powered by Tranxactor's Thor platform with full real-time integration with Farro's point-of-sale.

Simon Foley Farro Fresh IT and Data Manager holding a wheel of Brie de Meaux
"Our partnership with Tranxactor dates back to 2012 starting with a Gift Card solution for in-store and online. Since then, Farro has also chosen Tranxactor's Thor platform for our loyalty, CRM, vouchers and marketing initiatives. As a premium supermarket we need to constantly demonstrate quality and innovation in everything we do. We have previously tested a number of loyalty solutions but selected Tranxactor for its unique technology suite that fits perfectly with Farro’s requirements. We have been very impressed with Thor’s capability to run SKU-level marketing campaigns and process transactions in real-time. We are delighted to recommend Tranxactor as a true business partner."
Simon Foley - Data & IT Manager - Farro Fresh