It's all about customer engagement
Build programmes that go beyond traditional loyalty:
- Reward customer behaviour
- Deliver personalised communications
- Trigger offers in real time
- Drive repeat visits
- Build customer advocacy
- Encourage larger purchases
- Increase customer lifetime value
An excellent customer loyalty program is structured as part of a long-term marketing strategy to build a relationship with customers. Simply put – acknowledge, engage and reward your best customers better.
Customer journeys that drive results
Automate customer acquisition, onboarding, activation, retention and win-back campaigns with intelligent customer journey tools.
Membership benefits can include sign-up incentives, first purchase rewards, repeat visit triggers and more.
Create lifetime value
Use Tranxactor's platform to customise your loyalty programme to build lifetime customer value through:
- Increased purchase frequency
- Encouraging larger purchases
- Minimised churn
- Enhanced customer experience
- Creating brand ambassadors
Know your best customers
Tranxactor’s platform helps you identify and monitor your best customers behaviour.
- RFM Segmentation
- Customer Tiering
- Behaviour-based Targeting
- Lifetime Value Analysis
- VIP Recognition
- Churn Identification
Increase sales
Combining a well-designed loyalty programme with the power of Tranxactor's data insights and marketing toolkit will lead to increased sales through:
- More frequent purchases
- Higher value transactions
- Decreased price sensitivity
- Opportunities for upsell/cross-sell
- Exclusive targeted promotions
- New product releases
- Boosting off-peak sales
And longer term, happy customers become advocates helping support customer acquisition
Tranxactor has developed and implemented many different models of loyalty programs that produce tangible and positive results for our retail clients, including:
- Tranxactor technology solution empowers retailers and businesses
- Hybrid mix 'n' match solutions
- Integration with your Tranxactor Gift or Prepay program
- Card and/or digital based options
- eVoucher and coupon delivery
- Reward points engine - down to SKU level
- Instant realtime earning and redemption
- Cross over with online and retail program
- Customer access portals
- Online management
- Full suite of programme management tools
Tranxactor is ready to listen to your ideas, and advise ways we can help you develop a best-in-breed loyalty program for your business.