5 min read
October 20, 2023
Farro Fresh freshens up their loyalty acquisition strategy!
As part of Farro's loyalty programme refresh, Tranxactor developed a new Friends of Farro member portal featuring the new and refreshed look, with improved functionality and security enhancements.
Relevant to all loyalty programmes, keeping the programme vibrant and fresh is critical to maintasin member interest and engagement. Programme operators should not wait for the '7-year itch' to do something. Act before the members get jaded and disinterested. Tranxactor works closely with the Farro team to support its loyalty strategy. Apart from the fresh new look, Farro Fresh launched a powerful acquisition incentive of a $10 Welcome eVoucher to help maintain the momentum of its very successful and popular programme.
See for yourself: https://www.farro.co.nz/corporate/friends-of-farro
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