Retail loyalty schemes
Gift cards & payments
End-to-end solutions

Connect all consumer touchpoints including point-of-sale to understand customers better, react fast, incentivise, reward, and deliver relevant communications.

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Red Rooster wins Best Overall Loyalty Program at the 2026 Asia Pacific Loyalty Awards

We’re excited to announce that Red Royalty loyalty program has officially been named Best Overall Loyalty Program – Restaurant & QSR at the 2026 Asia Pacific Loyalty Awards.  The award was presented by the Australian...

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Why customer engagement matters more when consumers spend less

Why customer engagement matters more when consumers spend less When consumers start watching every dollar, many businesses reach for familiar tactics: bigger discounts, louder promotions and more urgent calls to buy....

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Why service and trade businesses should consider implementing a loyalty programme

Customer loyalty isn't just for retail. Here's why your service or trade franchise should consider it.  Let's start with a basic question: do your franchisees have customers?  Of course they do. Plumbers. Electricia...

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Tranxactor helps The Crossing lead the digital revolution in shopping mall gifting

The Crossing has enhanced its position as New Zealand's most forward-thinking shopping destination by becoming one of the first malls in the country to fully embrace digital gift card technology. This groundbreaking i...

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The loyalty goldmine

New Zealand's marketing industry faces unprecedented challenges. Client budgets are shrinking as businesses navigate high interest rates and economic uncertainty. Competition for remaining spend has intensified, and a...

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The Coalition Loyalty Trap

Why coalition loyalty programmes are the wrong strategy for most retail groups  Coalition loyalty programmes like Flybuys, Everyday Rewards, and Airpoints have long been positioned as the smart way to build customer...

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Why Loyalty Programmes Beat Discounts Every Time

Are you trapped in the discount spiral? There's a better way to grow your business. You launch a promotion. Sales spike. Then they crash. Customers wait for the next discount. Your margins shrink. Sound familiar?

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Why Smart Hospitality Brands Are Ditching Plastic Gift Cards

The $160 billion gift card industry is shifting—are you keeping up?Download our free industry report to discover why major restaurant, fast food and coffee chains are switching to digital gift cards—and how you can sa...

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